Aligning Sales and Operations with Alise Hannebaum

Show Notes

Alise Hannebaum

Go inside a top-ten team in the nation ($1B in sales volume and nearly 2,500 transaction sides in 2023) in this Inside The Team episode with Alise Hannebaum, VP of Sales and Operations for The Laughton Team in Phoenix, Arizona.

Alise joined the team at the start of the year; it’s her second role in the industry after more than a decade in finance and banking operations.

Learn how she scoped the role, how she invested her time in the first 90 days, and what’s ahead in the next year or two to align sales and operations from both an operational and financial perspective.

Watch or listen for Alise’s insights into:

Endurance as a must-have characteristic within your team
The puzzle-piece metaphor that captures her approach to operations and the benefits of coming into real estate from outside the industry
Her initial steps through the first 90 days of joining The Laughton Team
Protecting your Fridays
The relationship between sales and operations and two definitions of her role across them
Tips to improve your likelihood of operating your business profitably
What to look for to know when to hire so that you’re not overstaffed and you’re not burning out your best people
Key metrics for your leadership team and tips for managing cash flow

At the end, learn about her perfect place … especially when there’s no splashing in the shallow end.