Winning with Part-Time Agents and VA Staff with Jessica Boswell

Show Notes

Jessica Boswell

Jessica Boswell’s goal is to build the first female-led team to be #1 in units sold in Connecticut. And she’s off and running.

The founder and team leader of J. Boswell Team at LPT Realty in West Hartford, Connecticut, Jessica refuses to “cheap out,” works to get things done “the right way,” and is “all in” on all things.

In this conversation, you’ll learn about her part-time agents, staff of six VAs, business reinvestment strategy, agent value prop, and concierge, white-glove client services.

You’ll also hear references to services like Sphere Rocket, Fello, RealScout, Homebot, and Follow Up Boss (with Smart List and Pond strategies).

Watch or listen to this episode for insights into:

Leading by example and modeling what you want to see
Leaving biopharmaceutical industry after a decade, becoming a listing specialist, closing 100 units, and needing to start a team
Why she welcomes part-time agents onto the team (half of her 22 agents are part-time)
How and why she built her staff with VAs (EA, TC, listing manager, leads manager, two marketing staff)
How and why she built systems as if she had a 50-agent team (when she only had a couple of agents) - providing leverage to agents and a concierge, white-glove experience for clients
How she thinks about profitability and reinvestments in her still-young business
How she evaluates their 20+ lead sources and what types of sources she’s cut
How her team has built out Smart Lists and Ponds in FUB
How her value prop to agents has changed over time
How and why she changed brokerages to join LPT Realty

At the end, hear about a founding team who’ve all been on this show, old cars and old clothes, a private yacht, and a conference lineup.